What Our MBA Student Consultants Bring to Your Business Critical analysis of complex business situations to pinpoint core challenges and frame strategic problems with clarity. Advanced consultancy frameworks and data-driven analysis to generate actionable insights. Strategic recommendations that are practical, feasible, and aligned with your long-term goals. Professional project management and effective communication of outcomes to diverse stakeholders. Ethical, inclusive, and sustainable decision-making , grounded in reflective practice and an Equity, Diversity, Inclusivity, and Indigenous (EDII) worldview . By working one-on-one with our students, your business gains fresh perspectives, rigorous analysis, and actionable strategies designed for real-world impact. Fall Term: Sep 29, 2025 - Dec 15, 2025

The BUSI 660, a capstone project-based course, is designed for students in the final term of their MBA program. The course has a strong analytical, applied, and experiential orientation. Students work in groups of 4-6 to focus on a challenge/opportunity for the business. The students' process - and ultimate deliverable will include a current analysis of the business, problem or opportunity identification, research (as applicable), recommended solutions/strategy with an implementation plan, budget and finally, risk identification and mitigation strategies (again, as applicable). The project can be for a Canadian business of any size as long as the business is showing revenue.

Ready to take your organization to the next level? Partner with my MBA student-consulting teams from University Canada West .- a leading Canadian Business School. Over one semester, a student-led team can evaluate your business strategy and propose practical ways to strengthen your market position. We’ll connect with you as needed through virtual tools to keep the work efficient and on track. Our student-teams bring international perspectives and experience as well as entrepreneurial, ethical and innovative thinking. They can conduct a focused analysis, deliver strategic recommendations with realistic options, and outline a road map tailored to your context—developed in consultation with you. What we need from you: a specific question, challenge, or opportunity to anchor the project. We’ll take it from there!

Do you have an e-Commerce / Digital Marketing challenge you would like to tackle? In the course, student-consultants will develop a digital marketing plan and devise a strategy to drive more traffic, customer leads, and / or online sales. The students come with knowledge of all major aspects of digital marketing, including selling products and services online, search engine optimization, social media marketing, and executing pay per click advertising. They synthesize this understanding to apply digital marketing principles, techniques and tools towards developing more effective and complete marketing programs.