Brand Identity, Logo and Graphic Design
Project scope
Categories
Communications Market research Marketing strategy Visual artsSkills
branding brand awareness graphic design marketing adobe xd brand identity sales prototyping web analytics researchPositions available: 2-4( teams)
Our organization needs some branding and graphic design help! We are looking for teams that can help amplify what makes us unique and create better messaging for our brand. This would include identifying areas of improvement and developing a plan for better promotion and brand awareness. This project may combine research, data analysis, graphic design w/ Sketch or Adobe XD, prototyping, one-page creations and more!
We believe this project will require:
- Research to define our unique brand position and create consistent promotional messaging
- Logo and/or Name Proposal that highlights brand awareness and brand positioning
- A branding guide
- Identifying and using tools to design prototypes that can be implemented into our marketing collateral
We will give you access to organizational assets to support this project such as personnel, website analytics, sales and brand collateral, and more. We can also suggest names of competitors and comparators to research.
We are looking for a team of 2 to 4 students for a total of 320 hours.
Students will have direct access to the founder/CEO. Regular meetings will be held via Zoom or Microsoft Teams. The CEO will avail herself to the students to answer any questions or give any direction throughout the project.
About the company
Bridgepath Career Advisors, LLC is a service company providing career guidance to professionals at every stage of their career. Examples are people who aren't happy with their career and want to make a transition, people in a job search, trying to get promoted, be a better leader or improve their on the job performance.