Provide a Digital Marketing Template for an online business
Project scope
Categories
Advertising Digital marketing Marketing strategy Social media marketingSkills
presentations target market digital marketing marketing materials marketing project scoping marketing strategies search engine optimization analytics social mediaOur company would like to create a marketing platform on shopify. We have developed a set of marketing strategies, but it has been challenging to implement them.
We would like to collaborate with students to review and post content promoting our company.
This will involve several different steps for the students, including:
- Familiarizing themselves with our sister companies target market, products and services.
- Design marketing content in the form of posts, emails, brochures, etc.
- Design content according to our social media calendar to increase website traffic for only 2 natural beauty products. We will discuss how many they can do in the timeframe
Bonus steps in the process would also include:
- Recommending search engine optimization (SEO) strategies so our materials are easily accessible.
Project Scope and Expectations:
During this project, students will create digital marketing materials for only 2 of our beauty products which will be launched on our shopify store and create a Tiktok page to launch the products
Company Overview:
Our Partners Cest Bio Silk, will offer students an opportunity to gain insights into the company culture, values, and the research
Project Details:
- Create Marketing Materials
- Recommend marketing strategies
- Suggest products that would add value to a growing market place focused on natural products
Final Deliverables:
- Final document containing all of the marketing materials created & recommended strategies.
- Materials that will be deployed on social media to enhance the brand image and introduce the site
Bonus steps would include:
- Recommending SEO strategies
For students: To validate the completion of your work, please submit deliverables as uploaded files with a reflection note at the end of your project. These files can take various formats, including Word documents, PDFs, JPEG images, presentations, and more. We request tangible proof or an example showcasing your completed work
Benefits for Students:
- Develop skills in digital marketing strategies, analytics, and campaign management.
- Gain exposure to real-world, industry-relevant challenges.
- Access potential networking opportunities with industry professionals.
Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.
Sharing knowledge in specific technical skills, techniques, methodologies required for the project.
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
Supported causes
Good health and well-beingAbout the company
Smartertech for Development Inc. is a woman led consulting firm that offers services to fast growing high-value emerging technology and companies creating environment and social impact that need to outsource funding, creative sales and marketing support for increased profits. We are committed to clients growth.