Social Media Content Creation Project for Brave Soles

The main goal for the project is to create engaging media content for PR and social marketing that can be used across Pinterest, Instagram, and TikTok, while staying true to the brand story of Brave Soles. The project also aims to provide a student with experience in working with a marketing and editorial calendar. The tasks that learners will need to complete to achieve the project goal include: - Researching and understanding the brand story and ethos of Brave Soles. - Creating a content calendar for social media posts across Pinterest, Instagram, and TikTok. - Developing engaging and visually appealing media content that aligns with the brand story. - Collaborating with the Brave Soles team to ensure the content reflects the company's values and mission. - Implementing the content on the designated social media platforms and tracking engagement and reach. - Analyzing the performance of the content and making adjustments based on the data.

Brave Soles' Content Marketing Project

Our project is focused on creating blog and media content for our website and sales pages. We want to create content that can be used across Pinterest, Instagram and TIkTok that is engaging and built off of our brand story. We want to work with a single student looking to gain experience in working with a marketing and editorial calendar.

Social Marketing and Brand Ambassadors' Project

We are preparing to re-launch our brand ambassadors program by March 15, 2022. This project involves working with our team to create the content, FAQ's and offers that we want to make available to potential brand ambassadors. This project will start by the first week of March 2023

Brave Soles' Customer Research Project

Our goal is to build our export plan and this project will help us identify potential customers in the areas we want to target this year.