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- Description
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We are small-batch makers, based in Toronto, with a mission to redefine traditional sensory tools and give back to our community. We launched our first product line of luxury incense and brass holders in Oct 2019 which were inspired by family traditions. We also partnered with a local foundation that supports the mental well-being of youth in marginalized communities. A calm state of being takes work - it’s a practice. Every practice or habit loop begins with a cue. Our goal is to create modern sensory tools that serve as cues to practice calm, hence our name cuecalm. Our goals are to increase brand awareness, grow the business, educate others on the benefits of creating a routine/ritual & help our customers cue... calm :) AS SEEN IN: Hello Canada Magazine, House & Home Magazine, Glamour UK, WedLuxe Canada
- Company website
- https://www.cuecalm.com
- Industries
- Consumer goods & services Retail
Recent projects
CueCalm - Grant Research Project
PROJECT DESCRIPTION/DESCRIPTION DU PROJET: Join our cue calm family! If you are passionate about health and wellness and interested in working in a growing start-up environment with two (awesome) female-founders - this might be the perfect role for you! We are currently looking for a Grant Administrator with a can-do attitude and a willingness to learn and adapt as the needs of the business change. CueCalm is a fun, creative and innovative start up - we are always learning, innovating and brainstorming new ideas! :) Research is one of our number one activities, as we tend to always blow up our phones in a group chat with ideas that are never too small or too big! KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: responsibilities include researching and administering grants and applications researching grant opportunities for small businesses assist with grant inquiries, research, correspondence and related administrative duties as required support the management of information about grants available data entry tasks to support the grants application process and associated projects IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* Researcher Grant Research Administrator Small Business Consultant Consultant FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: Researched Canadian Small Business Grants Applied and submitted application for 3 grants Improved small business processes
CueCalm - SEO Project
PROJECT DESCRIPTION/DESCRIPTION DU PROJET: Join our cue calm family! If you are passionate about health and wellness and interested in working in a growing start-up environment with two (awesome) female-founders - this might be the perfect role for you! We are currently looking for a SEO analyst with a can-do attitude and a willingness to learn and adapt as the needs of the business change. Have fun working in an ambiguous environment and experiencing a growth of a small business here in Toronto! We always have fun brainstorming new ideas, collaborating with likeminded & talented individuals and always learning :) KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: Actively participate in keyword research, demographic research, content research and analytics of website Develop internal website pages utilizing best practice methodology for web layout, content placement and calls to action Update website content to align with SEO strategy and best practices Produce ideas for product titles and key feature points, with SEO and Site Search in mind Strategize and oversee new content generation initiatives Improve SEO performance and manage its maintenance Perform ongoing keyword discovery, expansion and optimization Website Monitoring & User Analysis IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* SEO Analyst Content Optimization SEO Strategist SEO Marketing Manager FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: Developed and implemented effective search engine optimization strategies Link Cleanup Successfully suggested top 10 keywords in the wellness industry
CueCalm - Social Media and Marketing Strategy
PROJECT DESCRIPTION/DESCRIPTION DU PROJET: Join our cue calm family! If you are passionate about health and wellness and interested in working in a growing start-up environment with two (awesome) female-founders - this might be the perfect role for you! We are currently looking for a Social Media/Marketing Coordinator with a can-do attitude and a willingness to learn and adapt as the needs of the business change. KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: Create website content, blog posts, e-commerce content (facebook, linkedin, etc) to inform customers about product information, updates and influence buying decisions Copywriting Evaluate Key Performance Indicators resulting from content initiatives Keep up to date with the latest social media trends and hashtags Create email marketing journeys and automations on MailChimp Build and execute marketing strategies while ensuring continuous optimization in performance through testing (creative, copy, send times, segmentation etc.) IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* Please note appropriate projects can accommodate most students, regardless of field of study or experience. We may not be able to fill these roles exactly. Veuillez noter que les projets appropriés peuvent accueillir la plupart des étudiants, quel que soit leur domaine d'études ou leur expérience. Nous ne pourrons peut-être pas remplir ces rôles exactement. Social Media Coordinator Social Media Planner Marketing Strategist Content Creator FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: Completed 5 blog posts in the Wellness/Health space Completed marketing strategy for Fall/Winter Completed a successful marketing journey for CueCalm's newsletter subscribers
Latest feedback
Project feedback
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Project feedback
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Project feedback
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