SEO Research for Education Technology Sector

The main goal for the project is to conduct search engine optimization research focusing on prominent competitors in the Education Technology Sector. This will involve several different steps for the learners, including: - Identifying and analyzing the SEO strategies of prominent competitors in the Education Technology Sector. - Conducting keyword research to understand the most relevant and high-traffic keywords in the sector. - Analyzing backlink profiles and content strategies of competitors to identify opportunities for improvement. - Developing a comprehensive report outlining the findings and recommendations for Edventive's SEO strategy.

Research Study on Teacher Workload and Technology Integration

This research project examines how teachers across K-12 education manage their administrative workload and utilize technology in their daily work. Through structured 25-minute interviews, we will gather insights about: Current administrative challenges faced by teachers Technology tools currently in use and their effectiveness Gaps in existing solutions and opportunities for improvement The findings will inform Edventive's product development and ensure our solutions directly address teachers' most pressing needs. Interns will be responsible for scheduling and conducting interviews, followed by systematic analysis to identify patterns and actionable insights.

Teacher Sentiment Analysis and Administrative Challenges Discovery

Goal: Conduct comprehensive customer discovery research to understand teacher sentiments and administrative challenges to help inform our product roadmap and outreach strategy for the fall. Scope: Research teacher sentiments on social media (Instagram, TikTok, Facebook, LinkedIn, Pinterest, X, Reddit) Engage teachers online to discuss administrative struggles Conduct 30-minute interviews with 25 individual teachers Analyze data to identify pain points and inform product improvements Timeline: 7.5 hours a week for 8 weeks

EdTech Startup SEO & Social Media Management

Goal: Increase brand awareness, drive website traffic, and enhance engagement among teachers through targeted SEO and social media strategies. Target Audience: Teachers (K-12, higher education) Focus Areas: Back-to-school cycle, teacher pain points, classroom resources, professional development and reducing administrative overwhelm.